Monday, 26 February 2018
Thursday, 22 February 2018
Q1. In what ways does your product use, develop or challenge forms of conventions of real media products?
As a group project we were assigned several tasks to complete to create promotional material for an album release regarding our chosen artist. These tasks consisted of a music video and two ancillary tasks such as a digipak and a magazine advert. The ancillary tasks facilitated further promotion for the music video and complimented it very well. The ancillaries provided this idea of a promotion package which enables the media products itself to prosper and equip to other media products. Each media text offers a purpose to our intended audience, they all help to address the bands genre and style as well as reaching out to our demographic. The music video is exhibited on YouTube, the video sharing website that accumulates videos over time uploaded by active YouTube users. Due to YouTube being expressed as highly popular in modern society, it’s is extremely beneficial for the music video to succeed as it will evidently be discovered and therefore viewed. Uploading our music video on YouTube has supported the media product by storing it there forever for our audience to stumble upon, especially indie fans.
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